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Empowering Your Music Journey with Smart Innovation

At PopuMusic, we connect passion with technology, making music creation effortless, fun, and accessible for everyone.

Fostering Musical Innovation
with Every Touch

Crafting the Future of Music Learning

At PopuMusic, we are revolutionizing the way music is learned and created. Through innovative design and advanced technology, we make music more accessible, intuitive, and enjoyable, empowering users to start playing and mastering their instruments with ease. We remove traditional barriers, allowing every individual to explore their musical potential without limitation.

Enabling Musical Connection

We believe in the transformative power of music to connect people. Our products create immersive, interactive experiences that allow users to engage with their music in dynamic and meaningful ways. By fostering these connections, we build a vibrant community where creativity thrives, and every musician feels supported and inspired.

Pioneering Innovation in Music Technology

At the core of PopuMusic is a commitment to pushing the boundaries of music technology. Our smart instruments are not just tools—they are groundbreaking innovations designed to enhance musical creativity and learning. We continuously evolve to offer products that set new standards in both functionality and design, ensuring that music is not only heard but felt.

Embodying Excellence and Simplicity

Simplicity and sophistication define our approach. We design products that provide both ease of use and exceptional performance, allowing anyone—from beginners to experts—to effortlessly connect with music. Our commitment to quality ensures that each PopuMusic instrument delivers a premium experience, combining elegance with functionality to inspire every note played.

Our Journey

PopuMusic’s journey began with a simple yet powerful vision: to make learning music as enjoyable and addictive as gaming. From its foundation to groundbreaking product launches, each milestone reflects our commitment to creating intuitive, interactive instruments that inspire music lovers worldwide. Explore our story and see how we've transformed the music experience, one innovation at a time.

2015

The company was founded and quickly gained recognition for its innovative approach to music education. In the same year, it secured $1 million in angel funding led by ZhenFund.

2016

Launched Poputar, the first smart guitar featuring LED light guidance and an app-based rhythm game for beginners. Poputar was honored with the Red Dot Design Award.

2017

Introduced Populele, the smart ukulele. Secured pre-A round financing led by Xiaomi Technology and Shunwei Capital.

2018

Released Populele 2 and 2 Pro. The crowdfunding campaign exceeded $920,000 USD globally.

2022

After four years of R&D, launched the third flagship product — PopuPiano. The campaign raised over USD 580,000 and sold 10,000+ units worldwide.

2025

New product coming soon — PartyKeys: The world’s first smart portable music party kit.

2015

2016

2017

2018

2022

2025

Sustainability

Eco-Friendly Materials

We use sustainable materials in both our products and packaging to reduce waste.

Energy-Efficient Manufacturing

Our production processes are designed to minimize energy use and reduce emissions.

Recycling & Reusability

We design products with longevity in mind and promote recycling to reduce electronic waste.

Ongoing Innovation

We continuously explore new ways to make our products and processes more sustainable.

Learn. Play. Create.  Your Way.

At PopuMusic, our team is built on a shared passion for music, technology, and creativity. We believe in fostering a collaborative and inclusive environment where every idea can thrive. Our core values reflect the heart of our culture:

Learn. Play. Create.  Your Way.

Creativity

We encourage thinking outside the box, driving innovation in every product we create.

Passion

Just as our founder envisioned, we are passionate about making music accessible and enjoyable for everyone.

Collaboration

Our team works closely together, combining diverse perspectives to create instruments that connect music lovers worldwide.

Growth

We believe in continuous learning and empowering every team member to evolve and achieve their fullest potential.

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